Meade Tractors

John Deere

Sales Representative – Construction Division

Richmond, KY

Department: Sales

Reports to: Store Manager or Sales Manager

Supervises: None


Sells new and used Construction and Forestry equipment to new and existing customers.


Represents the company for the sale of machinery to customers in a defined sales area
Maintains current product knowledge on features and benefits of all equipment potentially saleable by the dealership
Monitors competitive activity/products and timely communicates to management, accordingly
Maintains all customer information in assigned territory for sales management
Knows and follows a defined sales process
Maintains assigned company vehicles and equipment
Assists with the preparation and execution of customer events
Conducts new equipment field demonstrations
Monitors trends in customer’s business activities and timely communicates to management
Maintains current knowledge of financing options to assist customers with securing the purchase of new and used goods
Attends applicable sales training events/seminars
May maintain current knowledge of used equipment values and ability to evaluate properly for trading purposes


1+ years equipment sales experience
Knowledge of Construction and Forestry equipment or operational practices preferred
Ability to use standard desktop load applications such as Microsoft Office and internet functions
Ability to work flexible hours
Excellent customer relationship skills
Ability to analyze and interpret basic sales reports
Bachelor’s degree or equivalent work experience